📚 Digital Content Lead

Position Overview

TZLA Club is hiring a full-time Digital Content Lead to build and run the organization’s content pipeline, turning scattered knowledge into clear, reusable, versioned content that teams can ship and maintain. This role reports to the Digital Manager and owns the standards, workflow, and quality bar for how TZLA creates, reviews, publishes, and maintains written content across departments, including direct oversight of a Copywriter.

The mandate is simple: reduce noise, reduce repeat questions, and increase operational throughput by making sure the right information exists, is easy to find, and stays correct as the organization evolves.

Key Responsibilities

Strategy & Information Architecture: Design the content operating model (content types, taxonomy, ownership, review loops, versioning, archive rules) and keep it coherent as we scale.

Content Pipeline & Governance: Own the end-to-end workflow (intake → draft → SME review → revision → approval → publish → maintenance) and keep cycle time low without compromising accuracy.

Systems & Operations: Implement the workflow in Notion (templates, properties, dashboards, and custom workflows where applicable) so content moves through predictable stages with clear handoffs.

Cross-Functional Execution: Partner with SMEs (Member Experience, Production, Operations, Legal) to translate real-world work into practical SOPs, decision trees, FAQs, and reference docs.

Leadership & Team Building: Lead the Copywriter’s weekly priorities, review output before publishing, and enforce a consistent voice across member-facing and internal documentation.

Quality & Accountability: Set the editorial standard (clarity, structure, compliance language, naming conventions), and define measurable throughput and quality checks.

Required Skills

• 3+ years in content operations, technical writing, knowledge management, information architecture, or process design in a high-velocity environment
• Proven ability to build a repeatable publishing workflow (not just write docs), including review gates and ownership
• Strong judgment and prioritization: ability to distinguish one-off requests from recurring patterns worth standardizing
• High editorial standards in English: concise writing, precise definitions, and zero ambiguity. Must be able to coach, edit, and approve copy produced by a Copywriter
• Comfort working asynchronously across multiple teams and driving completion without heavy meetings

Preferred Skills

• Experience building internal knowledge bases for support teams (help center, macros, troubleshooting trees)
• Experience writing SOPs for operational workflows (handoffs, escalations, compliance-driven wording)
• Familiarity with TZLA’s operating environment: Notion, Telegram, Zendesk, Google Workspace
• Bilingual English/Spanish

Core Tech Stack

• Notion: Primary operating system for documentation, workflows, copy review, and knowledge storage
• Communications: Telegram, Google Workspace
• Support Signals: Zendesk (and related support channels)

KPIs You Will Own

• Drafting cycle time: intake accepted → completed draft (ready for SME review)
• On-time delivery (Content team scope only): % of items delivered to “Ready for SME review” by the agreed internal due date
• Aging backlog in Content-controlled stages: count (or %) of items sitting in “Drafting/Editing” longer than X days
• Coverage of intake signals: % of top recurring questions/workflows that have a published article/tree
• Time-to-first-answer artifact: median time from “topic accepted into backlog” → first publish (v1) for priority items
• Maintenance hygiene: % of high-traffic content reviewed on schedule

About TZLA

At TZLA Club, our members become superhuman. TZLA is the first self-directed health science club, revolutionizing the concept of healing. We provide our members with a unique science kit that harnesses the power of plasma, and support them to experiment with its miraculous properties. Our team consists of brilliant, disciplined, and positive individuals who are pushing the boundaries of technology beyond conventional limits.

Why Join TZLA?

• Foundational Impact: You will build this function from the ground up. Your work will not be a footnote; it will be the blueprint.
• A Culture of Excellence: Work with a disciplined, brilliant team in a high-end environment that rewards initiative and outcomes.
• Live the Mission: Receive a substantial discount on a TZLA Club membership and experience our technology firsthand.
• Global Gatherings: Participate in regular, fully-paid team retreats in exciting destinations.

Next Steps

As a test of attention to detail, please include "VOLUNTARYISMROCKS" in your application's "Briefly describe why you are applying for this position" section. This helps us identify candidates who take the time to read and understand our requirements.

Our goal is to approach each hiring decision methodically, ensuring we identify the right fit for our team. Our process is built on mutual discovery and respect, allowing both sides to assess alignment thoughtfully.

1. Application Review: We meticulously review your materials.
2. Strategic Assessment: Qualified candidates will complete a brief, real-world scenario questionnaire to demonstrate their strategic and technical approach.
3. Screening Interview (60 mins): A deep dive into your experience and a clear look into TZLA's vision and culture.
4. C-Level Interview: A conversation with founders to discuss your unique capabilities, past achievements, and how you elevate team performance. We will cover compensation, vision, and onboarding.